Cronut is now marked official!!
The United States Patent and Trademark Office records reveal that “Cronut” (with a capital “C”) is now a registered trademark. Dominique Ansel filed the paperwork for trademarking the croissant-doughnut hybrid shortly after it was first introduced in May 2013, but the trademark was not registered until the second week of January 2014.
Cronut inventor Dominique Ansel has finally earned the legal right to stop devious imposters from profiting from internationally famous pastry creation. The approval for trademark is a win for Ansel, but maybe not as big a win as expected by some as it only prevents other bakeries from using the name Cronut; it doesn’t prevent them from making their own copycat confects and calling them something similar.
After Ansel announced his plans to file for trademarking the name Cronut last year, his decision was met with some bitterness from other business entities.
After New Yorkers first began lining up outside Dominique Ansel Bakery in the spring, the Cronut spurred other bakeries to try their hand at creating a hybrid. While other businesses won’t be able to use the term “Cronut” to describe their pastries, they’re free to sell their “crogels” and “crognets.”
Trademark Registration in Japan
Patent Attorney：Hiroshi Oogai
Address：304 BUREX Hirakawacho 1-5-15 Hirakawa-cho,
Chiyoda-ku, Tokyo
Phone：＋81-3-4570-0792
Mail：contact @ trademark-registration-japan.com
